Start Smart Texas


Check out our new texting service and join us for a family event!

Come play with us!

Join us for a special KERA Kids Start Smart event Saturday, April 7 from 10am—1pm at:

Dallas Heritage Village
1515 S Harwood St
Dallas, TX 75215

We’ll have a fun-filled day of learning, exploring and creative play as we bring books to life.

Some of your favorite PBS characters will be there, including Nature Cat, Daniel Tiger and Katerina Kittycat, Super Why, Princess Presto and Jet Propulsion.

Daniel Tiger pngFree reading and literacy resources will be available for parents, caregivers and children.

See you there!

Start Smart Texas is a literacy program designed to help parents and caregivers make “anytime learning time” by finding opportunities to share discovery with children from birth to age 8 in everyday situations – from neighborhood walks to grocery shopping to daily reading time.

Parents provide the first building blocks for their child’s success. But kids don’t come with an instruction manual. Through Start Smart, parents, grandparents, aunts, uncles — anyone who cares for a young child — can receive convenient tips about child development, literacy and much more by text, right on their phone. Tips are geared to children’s ages and locations to make them more relevant.


Here’s all you have to do to get started: Text the word LEARN to 274448 — or if you prefer, you can sign up using this form instead. That’s it!

*Messages and data rates may apply. Text STOP to 274448 to stop.

The age-appropriate tips and ideas you will receive via text cover such topics as:

• Games and activities for healthy development
• Learning to identify shapes
• Healthy dental practices
• Habits for developing literacy skills like shared storytelling
• Keys to good nutrition
• Positive discipline methods
• Building confidence and empathy
• Learning to share

… and much more!

» Also:
• Check out this child development tracker from PBS Parents for milestones in skills for math, literacy and social-emotional learning.
• For more information, visit

In addition to KERA, the lead local partners for this program are Early Matters Dallas and the United Way of Metropolitan Dallas. It’s powered by the Texas Education Agency, Start Smart Texas and Bright by Text.



Are you a teacher, homeschool parent or other educator? Follow KERA Learn! on Pinterest